Sarka Kubcova

Funding support to Swiss Medtech startups. Strategic support in Business Development, Project Management, Brand Positioning; operational support, execution of Marketing and Administrative tasks. Key competencies: • Facilitating the liaison between private investors and high potential Start-ups • Market Research & competitors analysis, Brand positioning • Coaching customers when entering new markets; “4Ps” concepts • Social Media Marketing campaigns & Analytics; LinkedIn, Xing, Google Adwords, SEO

Planning, developing, implementing, and monitoring the overall business development strategy. Market research & analysis of the MedTech industry. Product Pricing and Positioning. Searching for new partners & distributors in EU and MEA regions. Designing and negotiating collaboration contracts, including legal and compliance aspects. Investors and Joined Ventures pitches.Successful product launch in the UK.

ABRA Business Development in the DACH region, redesigning Product Portfolio, Market Research & competition analysis (BI and SW Solutions Industry), company representation at international fairs and conferences. Administrative and operational support of the CEO.

• Supporting core strategical processes on a global corporate level, daily cooperation with C-level executives • Strategical interface between Top management and MLS operations • Close communication with regions, regional heads & businesses • Coordination of corporate strategy deployment & regional workshops

Erarbeiten eines Konzepts für die Neuausrichtung des Army Liq Shops St.Gallen.  Analyse des IST-Zustands der Betriebsprozesse des Army Liq Shops St.Gallen  SWOT-Analyse für das Geschäftsmodell Army Liq Shop  Erarbeitung von Varianten eines Vertriebskonzepts für einen „Army Liq Shop 2.0“ unter Berücksichtigung der Rahmenbedingungen

 Analysis of International Markets, Products and Competition  Establishment & implementation of strategy for efficient business growth  Planning, distribution and controlling of marketing budget for all countries where Swisspacer operates  Business controlling Results:  Defined strategy against the biggest competitors in the field in 2015  Suggested effective communication strategy to maintain current market share

 Analysis of marketing strategy efficiency  Definition of marketing strategy & yearly targets  Overall organization of events and exhibitions  Responsible for company’s corporate identity  Publication of tenders and selection of most suitable suppliers  Line Manager to Front Office department Results:  Maintained 70% market share, averted bigger loss to tough competition from the Near East  Strengthened mutual relationships with customers and enlarged business partners portfolio

 Establishment of overall business strategy  Planning, efficient & effective management of tight marketing budget  Organization of conferences (aprox. 3000 people), international fairs and events  Training of sales representatives and new English teachers

Master of Business Administration, major in Corporate Business Development. Looking for 40 - 60% job on a project, which I can write my master thesis about (in BWL Bereich)

International business strategy

Organizational psychology

Marketing, Economy, Information Management