Becky Rowland

Mentoring international members of Wondr's international community of impact-driven leaders with best practice insights in Digital Marketing and Strategic Communications. Join me today at https://mywondr.co/profile/view/9063c830-516a-11ee-b741-6fac49258d47

- Developing and testing zero-cost recruitment drive and brand awareness campaigns for famiily micro businesses within education and vintage fashion - Upskilling with digital tools (HubSpot, ChatGPT, etc.) whilst enhancing my understanding of best practice for AI applications in marketing - Broadening my learning on latest developments in renewable energy, technology, climate change, IoT and sustainability

Empowering new horizons with near real-time space data for renewable energy optimization. Creating content to tell this awesome climate tech's story and support growth and climate action impact goals. #climatetech #satellite #sustainability #spacetech #renewableenergy #energy

Managing and consulting B2B marketing campaigns, strategies and projects for multiple clients in the UK, including T1DC (leading UK visa consultants) and Transformative Media (aka Radar One Media). Delivering new e-commerce website projects. Reporting on website, email and social media performance; delivering social media and email campaigns. Creating digital collateral and content production (graphic and written). Managing CRMs and automation platforms. Providing strategy and project management.

From supporting the group's re-branding campaign, to devising and implementing marketing strategies for Radar One Media's new events division - Transform Industries and core business areas, I oversee all marketing activities across the group.

Created and executed new digital and traditional multi-media marketing strategy to support lead nurturing processes and raise brand awareness amongst different target market sectors with a marketing budget of £120k for 12-month period starting May 2018. Majority of budget (40%) was allocated to PPC (which consistently generated over 50% of website conversions), followed by business awards sponsorship, branded promotional items, print advertising and paid social activities.

Devising and implementing marketing strategies for key client accounts for public sector and within the energy efficiency, liquid waste management, construction, healthcare and manufacturing industries.

Habe in der PR Media Abteilung mit Rachel Goodenough gearbeitet.