Selina Victoria Brauner

Team Leader of Amazon's New Vendor Management department • People Manager, including career development of Vendor Managers and hiring • Category Responsibility on EU scale for Toys

Amazon's internal talent program developing individual contributors to people managers • Motivate, coach and lead a team of sales & account managers against KPIs • Report against targets to senior management • Hire talent to the team • Category ownership incl. strategic initiatives and P&L reporting • Lead scalable marketing and advertising projects on EU level • Strategic business consulting for brand development, incl. marketing roadmaps

• Evaluation and recruiting of strategic accounts to Amazon EU • End-to-end on-boarding of new companies and brands for the retail business • Account management, incl. portfolio administration and performance monitoring • Business consultant for operational efficiencies and strategic decisions, such as marketing activities • Preparation and conduction of E-Commerce workshops • Continuous process optimization and tool improvement • Category ownership incl. strategic initiatives and P&L reporting

• Identifying, evaluating, and recruiting vendors to Amazon EU • End-to end onboarding of new companies and brands for the retail business • Contract, pricing & logistics negotiations • Account manager, including portfolio management and performance monitoring • Business consultant for operational efficiencies and strategic decisions, such as marketing activities & promotions

• Development and implementation of new social media strategy (content, community management, reporting) in alignment with other marketing channels • Supporting the development and launch of the AMORELIE podcast “heart2heart” & promoting the launch on internal and external channels • Facilitating conception, implementation and evaluation of performance focused influencer campaign • Contributing to day to day public relations tasks such as creating press releases, send outs and answering to press requests

• Working as interface function on all COTY brands in the consumer beauty divison • Supporting creation of annual strategic and conceptual orientation of influencer marketing and public relations strategy (strategic brand communications, always on cross channel campaigns, influencer events and cooperations) for brands in color-, hair-, fragrance-, bodycare-segment in alignment with overall brand strategies • Defining, measuring, tracking and optimizing success KPIs of Influencer marketing & PR activities

• B2B-Marketing with a focus on clients operating in the pharmaceutical and technological sector • Strategic Consulting for holistic marketing activities • Supervising Projects und Account Management • Preparing and Delivering of workshops

• Digital Marketing and Social Media (Advertising, Community-Management, Reportings) • Content und Media Relations (Content Marketing Strategy, Editorial Copywriting) • Film & Brand Videos (Assisting image film and employer branding campaigns)

• Providing tutoring lessons to a class of 150 college students

• Intern in Project Management & Marketing Consulting & Content Delivery

• SEO, Content Management, Copywriting, Fashion Marketing

Integriertes Auslandssemester Linguistik, Wirtschaftsfranzösisch, Frankophonie-Studien

Marketing & Management, Französistik, Linguistik, Kuturraumstudien

Integriertes Auslandssemester Französistik und Amerikanistik

Betriebswirtschaftslehre, Kulturwissenschaft, Romanische Linguistik