
Sergio Rivas
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Sergio Rivas
- Bis heute 10 Jahre und 4 Monate, seit Feb. 2015
Sales & Marketing Director
BlueNetHospitals
National & international sales and marketing, B2B and B2C. Sales growth of 55% in 4 years. FY19 Q1 + 17% VS 2018. Close relationship with customers and deep understanding of their needs to ensure business continuity. Refreshing the company’s brand and image. Development of the digital strategy - FB, YT, IG, SEO, SEM, Web, Google Ads, Search, Display, Remarketing, My Business, AdWords, KPIs. Exceptional customer service strategy. Negotiation with national and international insurance companies.
- 3 Jahre und 10 Monate, Apr. 2011 - Jan. 2015
POS Purchasing Chief
Pernod Ricard Mexico
Coordination of POS purchasing team. Strategies with vendors worldwide ensuring best value & quality. Packaging, Printing Materials, Display, Glassware, Promotionals, Serving Materials, Textiles, Freezers & Tap Machines, Electronics & Office Supplies, etc. Marketing Procurement for Media, Digital, PR, ATL, BTL, On & Off Trade, Market Research. Sourcing strategy, savings projects, improvement of procedures. Negotiation of specs, SOW, costs, fees, lead-times, payment terms and contracts.
- 10 Monate, Juni 2010 - März 2011
Marketing & Sales Business Partner
Unilever
Project management at purchasing marketing projects for Unilever Mexico brands. Responsible for the categories: Display, Web, Gift Packaging, Printing Materials, Promotionals, BTL, etc. Identification of lacks of strategies for purchasing marketing categories and their development. Improvement of purchasing SOP and policies and re-educate the users involved in them.
- 2 Jahre und 6 Monate, Juni 2007 - Nov. 2009
Marketing Materials Purchaser
Pernod Ricard Mexico
Support to marketing plans for PRM. Overall responsibility for buying brand display visibility, promotional materials, glasswork, technology. Communication and liaising with suppliers worldwide. Negotiating with suppliers ensuring best value by securing best quality materials and favorable prices. Acquiring an intimate understanding of the requirements of the brand managers to ensure appropriate and effective purchasing decisions for marketing plans.
Ausbildung von Sergio Rivas
- 1 Monat, Nov. 2018 - Nov. 2018
Managing Yourself and Leading Others
Harvard University Extension School
- 1 Monat, Feb. 2014 - Feb. 2014
Applied Project Management
Instituto Tecnologico de Estudios Superiores de Monterrey, CCM
- 1 Monat, Apr. 2012 - Apr. 2012
Seminar in Effective Negotiating
Karrass
- 2 Monate, Okt. 2011 - Nov. 2011
Leadership
Instituto Tecnologico de Estudios Superiores de Monterrey, CSF
- 5 Jahre und 5 Monate, Aug. 2003 - Dez. 2008
International business
Instituto Tecnologico de Estudios Superiores de Monterrey, CSF
Focus on Marketing, Finance, Management, Logistics & Trade; from a local and international POV Subjects taught in Spanish and English From May 2007 to June 2007, business project in India Successfully took an additional certificate in retail as a major form January 2008 to December 2008
Sprachen
Spanisch
Muttersprache
Englisch
Fließend
Deutsch
Gut
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