Shirin Turdikhujaeva

• Supply Chain & E-Commerce: Management of the entire flow of goods and development of scalable processes for online retail. • Retail & Process Management: Optimization of operational workflows in branches as well as central interface coordination between suppliers, service providers, and marketing.

• Assortment Optimization: Strategic cleansing of the portfolio (-15% redundant SKUs) to increase category clarity. • Process & Marketing Management: Synchronization of product communication and campaigns as well as establishing efficient reporting structures to optimize cooperation between procurement and marketing.

• Assortment & Procurement Strategy: Autonomous management of the portfolio, including supplier negotiations and the conclusion of long-term framework agreements. • Performance Optimization: Data-driven assortment planning based on market trends, resulting in a 5% year-over-year (YoY) increase in sales while simultaneously improving margins.

• Strategic Project Management: Management of state investment projects in the multi-billion dollar range (Health, Tourism, Pharma) incl. stakeholder management at minister and ambassador level. • Market Analysis & Consulting: Creation of strategic decision-making documents as well as conducting international market analyses for investor acquisition and positioning of national products.