Sibel Okan

Working in Immunology Marketing Team within the scope of internal Stretch Assignment development programme (allocating 20% of working time) in projects: -Segmentation/Targeting and Market Analysis -Preparation and Follow up of Immunology Activities -Preparation of New E-detailing and MCM materials

-Responsible from all BI projects, working with global team -Preparing sales dashboard for MT, performance reports, bonus calculation of sales team and free good forecast -Competitor&market data analysis -Managing emailing project by using Salesforce Marketing Cloud, working with global team, marketing department and agency -Manage&develop CRM system over salesforce.com, salesout&stock data collection automated tool, E-detailing Ipad application -CRM system and E-detailing training

-Carry out Marketing&MCM Projects of MSD AH in coordination with the local&global team -MCM projects including Salesforce marketing cloud based project, social media and website project initiatives, emailing and mailing -Help product managers in meeting preparations, product marketing plans and product launches -Preparation of product brochures, managing promotion materials' preparation steps, budget planning for one of the product groups -Perform customer visits with the sales team