Sinan Duran

Aufbau & Go-Live des Shopify-Shops, Weiterentwicklung der E-Commerce-Infrastruktur. • UX/CRO: Startseite, Produktseiten, Warenkorb, Cross-Selling, Free-Shipping-Logik, Mobile • JTL-Wawi–Shopify-Schnittstelle, Preiskontrolle 21.000+ Artikel, Inventur • Markteintritt Bulgarien • DSGVO-Consent, LUCID, Steuern/Payment, SPF/DKIM/DMARC • SEO: GA, Search Console, Ladezeit • Einführung unternehmensweites Jira (Kanban, Workflows, Entscheidungsvorlagen für die GF)

Product & Growth Manager – Glasszilla (TV Screen Protector Brand) Co-developed and launched a new consumer electronics brand (Glasszilla) focused on TV screen protection Led the end-to-end product lifecycle, from initial concept and product development to market launch Defined product positioning, branding, pricing, and go-to-market strategy Successfully introduced the product to the market, achieving strong commercial traction Analyzed market trends and customer feedback to continuously optimize product p

Worked in a Berlin-based e-commerce company, managing end-to-end product and marketing operations across multiple online channels. Oversaw product management and development, from idea to market launch. Handled new product listings, ensuring accurate, optimized, and engaging content. Led digital marketing and advertising campaigns, improving visibility and conversions. Managed social media accounts and created content strategies aligned with brand goals. Built and maintained the company’s website, enha

Founded GlobalKlavye as a personal project and scaled it into one of Turkey’s largest gaming blogs. Built an online community with over 50,000 monthly organic visitors. Managed advertising and sponsorship partnerships with major national brands and retailers. Recruited and led a team of 10 writers and content creators, overseeing content strategy, editorial standards, and publishing schedules. Developed and implemented SEO strategies that consistently outperformed competitors, even those using paid SEO

Founder – Sinan Duran Blog (Android & Tech Platform) Built and scaled a content platform focused on Android apps, tools, and digital solutions Achieved 60,000+ weekly organic visitors through strong SEO performance Consistently ranked at the top of Google search results for relevant keywords Created high-value content aligned with user needs and search intent Analyzed user behavior and performance metrics to optimize reach and engagement

Agiles Produktmanagement: User Story Mapping, MVPs, Scrum, Kanban, Priorisierungs-Frameworks. Design Thinking, Prototyping und A/B-Testing zur Validierung von Lösungsansätzen. Markt- und Wettbewerbsanalysen. Grundlagen der Softwareentwicklung (SQL, Frontend/Backend, APIs) und KI im Produktmanagement.