Siyun Lee

Manage overall marketing and communications activities for the Korean market across digital and offline channels. - Translate and localize global marketing materials from English into Korean, including videos, brochures, leaflets, advertisements, and other promotional content - Create marketing and sales materials, including product videos, brochures, presentations, promotional leaflets, and digital content - Design presentations, promotional leaflets, digital advertisements, card-style content, and other m

- Provided Korean to English translation and localization across consumer, healthcare, educational, and business content - Adapted Korean content for English-speaking audiences, ensuring accuracy, clarity, and appropriate tone

- Planned and managed annual international exchange programs, including visits by overseas architects to Korea and participation in international events abroad - Managed communication and coordination with architectural institutes and associations in Asia, the U.S., and Europe - Managed program budgets and coordinated schedules, logistics, and administrative arrangements for international exchange programs and events - Organized exchange programs with overseas partners to share architectural trends, industr

- Managed PR, marketing communications, and event activities for semiconductor products and the University Program - Created promotional content, including product literature, press releases, eDMs, and email communications for customers, employees, and university professors - Planned and organized product seminars, workshops, and internal events, planning, budgets, promotion, event preparation, agency coordination, and expense settlement - Promoted seminars, workshops, and other programs through email and s

- Conducted comparative research on corporate open innovation practices and government policies in Korea, U.S.A, Germany, and Japan - Researched international case studies to identify approaches applicable to Korean manufacturing SMEs - Developed survey questionnaires to assess the adoption of open innovation among Korean SMEs - Analyzed survey data using statistical analysis tools and contributed to the interpretation of resear

- Researched energy supply and demand in developing countries, particularly Southeast Asia, and the expansion of Korean companies in these markets - Conducted interviews with government officials from Korea’s Ministry of Science, ICT and Future Planning as part of policy research on international energy cooperation - Supported the international Workshop on Equitable Energy Access, co-hosted by U

- Coordinated international exchange and summer programs for students and faculty from overseas partner universities - Supported international partnership development by assisting with outreach and communication with potential overseas partner universities - Managed applications for incoming international exchange students and recruited Korean student volunteers to support them during their stay in Korea - Planned and organized Korean cultural programs for international students, including activities, venue

- Supported the External Relations team in communications and administrative activities related to the Korea Communications Standards Commission (KCSC)