Stefano Micheletti

Managing Director, with particular focus on sales and marketing, business development and finance.

Financial turnaround, negotiations with banks, suppliers and authorities, liquidity and cash-flow management, short to mid-term liquidity and business planning, advisor and coach on operational and key account management tactics.

turnaround, new business/market development, M&A and JV creation, sales, marketing and business planning, conducting complex negotiations and interim management in a number of companies around Europe.

Worked on a range of posts and projects across Europe and the Mediterranean basin and was based in several countries: England, Germany and Spain. The major areas I covered were New Business and New Market Development, negotiating Long Term Sales & Supply deals with Utilities and B2B customers, Physical Product Trading and Logistics, Strategic Planning & Performance Management.

Worked in a mix of line and functional assignments across Europe as a memeber of BP's European high potential management development programme - 3 postings based in 4 countires in turn: UK, Belgium, Austria and France. Activity focus: retail (B2C) and B2B marketing, customer relationship management (CRM), brand management and rebranding, advertising & sales promotion campaign management, market research and culture change programmes.

establish an in-house direct export sales and marketing unit. My key operational activity included CRM, managing agent network, prospecting for customers and resellers, promoting the company and its products and negotiating major sales deals, as well as the full range of B2B marketing work involed.

Technical drawing and metalworking training

Marketing, Managing Small to Medium Sized Enterprizes, Human Resource Management

Marketing, Managing Small to Medium Sized Enterprizes, Human Resource Management