Steven Ward

The owner and founder of Epitomise Limited. Epitomise provides exceptional strategic marketing to help clients use modern marketing strategies to transform and grow. We help companies achieve exceptional growth; more leads, sales & customers, with better marketing. Our services include Strategy & Plans, Brands & Messaging, Digital Marketing, Demand Generation, New Product Launches and Channel Marketing.

Tektronix is a fast pace global technology leader bridging between the inspiration and realisation of world-changing technologies. Whenever viewing a website, using your tablet, or streaming video, you will touch Tektronix’s work. A member of the regional senior management team responsible for the marketing function for Tektronix EMEA. Planning, directing, coordinating and executing the measurable EMEA marketing plan to achieve sales objectives for all channels. Tektronix ‘100% of target’ club member.

A high growth business transforming customer engagement with tailored cloud, SaaS and premise B2B software solutions; multichannel contact centres, workforce optimisation, customer self-service and customer service BPM. Responsible for defining and executing the marketing strategy and plans to deliver the desired brand, market share and commercial objectives. A member of the senior management team leading a team of marketers. A member of the strategic portfolio management team.

Offering a portfolio of premium and industry leading brands, delivering quality products and services that support the capture of video images in Broadcast & Media markets for B2B and B2C customers. Reporting to the CEO managing, in a matrix structure, a global team of 21. Responsible for all aspects of global marketing. Strategic owner of transformational pro-video products sold through new sales channels. Profit and loss responsibility for the global service and spares business.

Unified communication products, services and solutions for wireless, fixed, mobile and enterprise networks. Reporting to the VP of Global Channel Marketing managing a multimillion pound budget and a team of ten. Responsible for customer/channel growth and retention strategies, campaigns and programs.

Reporting to the Senior Vice President of Global Marketing, managing a multimillion pound budget and a global team of eight. Responsibilities included global channel and sales enablement and global marketing operations/planning.

Reporting to the Vice President of Global Channel Marketing, responsibilities include creating and implementing global marketing strategies, programs and promotions into over 80 countries. Also responsible for channel certification and value based marketing skills development. Manage directly a team distributed across the UK, USA and Germany whilst leading numerous virtual teams distributed across the four major regions of NAM, EMEA, LAM and APAC.