Sven Maetzing

Responsible for entire men's collection and the implementation of the strategic repositioning. That includes: regular market analysis, close follow-up on collection development, merchandise planning incl. price structure.

Buyer for all men's shirts including Marc O'Polo CASUAL, DENIM and MR. Development of shirt collection incl. fabric research, product development, sampling, pricing and production preparation. Responsible for vendor portfolio management, development of new suppliers and product performance.

Workflow analysis and optimisation; development of sourcing tools; China retail business; support of merchandising processes in woven, heavy and fine knit department; Analysis of costing structure

Responsible for ongoing market analysis through trade fairs, inspiration trips, trend research and sell-in + sell-through analysis; collection development; briefing of design team; creating price structure; product development; assortment planning; sales presentations; responsible for the entire casual men collection

Preparation and participation of all important collection development meetings, inspiration trips and briefings. Providing of regular of sell-in and sell-through analysis.

Trainee-program with focus on product management. Insight into all connected departments such as retail buying, brand marketing, visual merchandising, sourcing, production, sales.

Editor for fashion and lifestyle topics

Development of new product concepts, retail strategies and marketing tools.

Coordination of country marketing manager requests within EEA region, sample coordination, concept planning and execution of photo shoots, competitor research

Development of a new collection, I.L.M. trade show event preparation and execution, competitor research