Tabea Hughes

+ Art directing OOH + Branding campaigns + Creating design solutions for small to medium-sized businesses + Art directing event visuals + Concepting and art directing photoshoots + Branding and CI development + Planning and designing websites and all related digital advertising material + Layout and editorial design + Designing all print collateral + Illustrations + Creating Moods for TVC + Creating digital content of still + moving imagery

Main focus on brand development, layout design, illustrations, brochures, large scale signage, posters, advertising and merchandise material // Managing multiple, concurrent projects in different stages // Juggling short-turnaround jobs with longer, more complex projects // Demonstrating ability to learn and use new technology

Main focus on all marketing collateral // Maintaining & updating website with current campaigns & deals // Designing in-store pop-ups & direct mail material // Creating decals for bikes & bike accessories

Performed lead role in the design and production of ads and promotional email and print material // Attended press checks and coordinated projects with outside vendors // Maintained media schedules // Trained and provided art direction for contract designers // Managed multiple, concurrent projects in different stages // Demonstrated ability to learn and use new technology // Juggled short-turnaround jobs with longer, more complex projects

Responsible for designing different types of media such as Flyers, internal WORD & PDF’s forms for ASB bank, brochures, business cards, HTML, packaging, adhesive labels, catalogues, billboards, posters, postcards // Account management of top Wine label Pernod Ricard & Australian skin care company Alpha H: International Waters // Liaised with clients to decide on the most effective way to visually communicate an idea

Meeting with clients and understanding their objectives // Responsible for designing different types of media such as flyers, DLE’s, Stationery, POS, Posters, Counter Matts, T-shirts, postcards and invites // Checking print proofs and final artwork to ensure quality is of a high standard