Tetiana Zolotarova

Charity project

Promoted IT courses through paid targeted advertising on Facebook and Instagram, achieving measurable improvements in campaign performance: -Launched ads tailored to English-speaking audiences in Europe, Africa, and Asia, ensuring effective targeting and cultural relevance. -Optimized ad campaigns through A/B testing. -Executed retargeting campaigns, re-engaging potential clients and increasing conversion rates significantly. - Installed and configured Facebook Pixel on websites to track user interactions,

- Managing and developing a team of up to 10 employees - Maintaining communication between clients and agency specialists - Assigning tasks to the team, tracking deadlines, and monitoring completed work

- Created and edited engaging content for social media, including copywriting, images, and videos for marketing campaigns. - Developed and executed targeted ad campaigns on Facebook and Instagram, reaching audiences across multiple regions, including Ukraine, Europe, Kazakhstan and the USA. Analyzed campaign performance.

I organized a total of 6 events, each with 1,500 participants. - Searching for speakers to participate in online events and managing all communication with them. - Organizing online events on Instagram, including preparing for live broadcasts. - Creating Instagram Stories, designing visuals, and writing texts.

- Supported the team in developing and implementing marketing strategies. - Assisted in creating and editing content for social media, advertising materials, and presentations.

- Crafted creative visual concepts. Developed and created visual content for social media - Organized and conducted photoshoots to produce original content for campaigns and social media.

The company "UATEL" provided internet service provider (ISP) services. - Developed and managed Instagram and Facebook pages for the company's new project, "Cyberfort." Created 30 posts in total, designing content using Canva and Photoshop and writing informative articles formatted as social media posts. - Assisted in organizing an online event for 30 participants and coordinated the search for a venue to host an in-person conference.

- Writing articles for the website of a university socio-political publication. - I proposed the creation of an Instagram page for the publication, and for six months, my colleagues and I filled the account with engaging content.