Thomas Hegenbarth

Lead market expansion initiatives across North America to drive growth in a software startup environment.

Established and expanded relationships with OEMs and Tier customers in the North American automotive sector. Directed and supervised external sales representatives in assigned territories, managing the entire sales process, including proposals and contract negotiations.

Developed retail channels in North America for an innovative German transport and packaging system targeting diverse markets. Led client acquisition and consultation, negotiated supply chain contracts, and designed individual sales strategies.

Led the strategic development of a new automotive target segment in North America. Oversaw lead generation and revenue growth for the sales team and distribution partners. Supported the proposal team by presenting technical proposals in face-to-face client meetings.

Transformed the company’s marketing position to drive brand and product awareness beyond traditional market segments in North America. Led inbound and outbound marketing initiatives while managing the marketing budget for the company’s $40M US operation. Developed and implemented a strategic plan for a newly launched product line, driving market entry, brand positioning, and revenue growth through targeted marketing and business development efforts."

Spearheaded one of the company's divisional sales teams for North America.

Directly responsible for product development, account acquisition, business and marketing strategies as well as revenue growth of new product line for the manufacturing sector.