Thomas Tsotsos

I'm responsible to implement the key strategy of merchandising across the organisation. Maximising the profitability of the adidas Group by building and driving commercial strategies from a global brand perspective. Accountable for the assortment of the most influential adidas stores globally. Build mandatory range plans for the key marketing concepts within the sports performance product categories. Coach, train and develop the markets' merchandising teams globally.

Aiming to maximize sales, profits, brand equity and consumer satisfaction by ensuring excellent execution of the retail merchandising critical path. Part of the global retail center of excellence organization. Responsible for lifestyle and fashion categories.