Tobias Boldt
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Werdegang
Berufserfahrung von Tobias Boldt
- Current 8 years and 2 months, since Apr 2018
Cluster Head Germany & Austria - Consumer Health
Bayer Vital GmbH, Leverkusen
- 3 years and 10 months, Jun 2014 - Mar 2018
Country Division Head - Consumer Care
Bayer Sp. z o.o., Poland
- 2 years and 8 months, Oct 2011 - May 2014
Head of Global Brand Management CAP Ecto/Endecto
Bayer Animal Health GmbH
Leading the Global Brand Mmgt Team in developing global brand strategies and implementing operational brand related activities for the Advantage family: - analyzing customer insights, competitor strategies and global market trends - developing consumer and vet communication materials - directing product life cycle optimization as well as new product launches - coordination with brand teams worldwide to grow sales and brand equity to maximize category’s competitive position.
- 2 years and 3 months, Jul 2009 - Sep 2011
Global Brand Manager Advantage / Advantix / Seresto
Bayer Animal Health GmbH
Globally accountable for brands "Advantage" & "Advantix" incl. planning and execution of tactics and strategies to meet brand objectives. Responsible for life cycle management and marketing lead for identified new product development projects.
- 4 years and 6 months, Jan 2005 - Jun 2009
General Manager - Animal Health
Bayer Philippines, Inc.
Oversees overall business setup & activities of BHC-AH in the Philippines incl. responsibilities for one to three year P&L. Accountable for conceptualization & execution of divisional plans pertaining to functions of marketing, sales, HR, controlling, supply chain management and production. Personnel responsibility > 50 persons.
- 1 year and 3 months, Oct 2003 - Dec 2004
Project Manager
Bayer Vietnam, Ltd.
- 10 months, Sep 2001 - Jun 2002
Market Analyst
Bayer France, S.A.
- 3 years and 1 month, Aug 1998 - Aug 2001
MIBS / Trainee
Bayer AG
Ausbildung von Tobias Boldt
- 1 year, Aug 2002 - Jul 2003
Business Administration
Katz Graduate School of Business / University of Pittsburgh (Pittsburgh, USA)
Marketing, Finance
- 1 year, Jan 2001 - Dec 2001
Business Administration
Hogeschool Zeeland (Vlissingen, Netherlands)
International Management
- 3 years and 5 months, Aug 1998 - Dec 2001
BWL
FOM / University of Applied Sciences (Essen, Germany)
Marketing, Controlling, International Management
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
Spanish
B1-B2 (Gute Kenntnisse)
French
B1-B2 (Gute Kenntnisse)
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