Ute Hagspiel

- Implement and monitor a European training platform - Standardized the training concept across the European Wholesale channel - Organize training roadshows - Develop and implement annual training calendars - Track and monitor the training KPI's

- Developed and executed the brand strategy across the DACH region - Managed an efficient regional product assortment incl. plc management, pricing, core assortments per distribution channel - In-depth assortment analysis - Monitored market developments and trends - Developed trade marketing strategies

- Developed and executed the brand strategy across the DACH region - Managed an efficient regional product assortment incl. plc management, pricing - In-depth assortment analysis - Monitored market developments and trends - Developed trade marketing strategies

- Managed the European product portfolio of specific categories incl. product briefing, price strategy, PLC management, core assortment definition - Developed marketing guidelines sell-in & sell-out for local adaption - Deep-dive assortment analysis and reporting of KPI's (SKU, Sell-in, TO, SKU-efficiency) - Monitored European fashion & lingerie markets including competitor analysis - Organize and execute global sales conferences - Project management (range harmonization across European key regions)

Marketing