Velislava Borisova

I am CMO and co-founder of a startup platform named bgzaplati.com for employers, employees, and students. BGzaplati is the place where anyone can easily compare their salaries and to check the real wages of any profession in Bulgaria absolutely anonymous and free. The platform has also a complete catalog of all job descriptions (in Bulgarian), useful information regarding wages by profession, tips on the workplace and the labor market, as well as the latest news about employment.

Marketing and Communications Manager of CECI Interreg Europe Project. Design of the project`s communication strategy, preparing branded reports and presentations, involved in the project`s event organizations. Reporting directly to the Project Manager.

Managing a small team of professionals. Ensuring all marketing and communications activities met the company`s standards. Created new design and content of the company`s website, branding NGO`s and it`s new projects social and media channels, creating quality content. Organizing small b2b and b2c event organizations.

Marketing and Communications Expert of the CARPE DIGEM Interreg Europe Project. A social media specialist, analyst, consultant, event and project communication coordinator who leads social media efforts across all organization channels and provide general communication support. Responsible for design of communication plan and strategy, and all branded content concepts, and was involved in the project`s event organizations and others. Reporting directly to the Project and Communications Managers.

Business consultant who promoted entrepreneurship and created innovative and digital-related businesses, the Internet of Things, Industry 4.0, as well as green businesses and related environmental development measures, climate change policy and resource efficiency and the challenges of smart cities as a sustainable opportunity for the professional development of unemployed, inactive and employed people from the North-East Bulgaria.

- Coordination of B2B events (conferences and trade shows) and support of all marketing activities including Event Management, Media communications, Sponsor and Partner Activation; - Organization of projects’ publicity, awareness and communication with stakeholders; - Development of promotional messages and materials and engagement with media representatives and other partners; - Maintain the proper image and generate positive public relations with clients, exhibitors, patrons and staff.

• Drawing up job offers. • Selecting candidates. • Arranging interviews. • Problems solving and etc.

• Daily teaching groups of students in industrial economics, enterprise economics, planning and analysis of industrial manufacturing and etc. (got 600 students per academic year) • Individual planning and development of case studies, assignments, various interactive teaching methods and lectures. Course design.

Corporate social responsibility; Corporate investments; Corporate innovations; Intellectual property; Corporate Culture and HR management