Vinod Varma

• Frequent development of data warehouse and deep dive into the user-generated data in order to derive sophisticated data models, develop reports with visual analysis, and verify hypotheses via A/B testing. • Built and automated end-to-end data pipelines for data extraction, Feature engineering, mining, prediction, and data visualization • Defining customer behavioral metrics to engage them in order to Cross sell and up sell the products in the app through Webengage.

• Design and develop new data models and algorithms by leveraging Static & dynamic content to provide advanced analytics on customer churn rates and guide decision making on demand & supply side. • Segmentation of small business customers based on their demographics and purchasing patterns for campaigns by RFM cluster analysis of data

• Extracting data from various SQL environments to data models by pre-processing, integration, and analysis and data visualization • Generating specific Ad-hoc reports by optimizing the SQL queries to run via an extender code and calculating multiple records swiftly to provide business desirable end results.

Operations Research, Product Design & Process Planning, Engineering Mathematics & Statistics