Zsolt Szépvölgyi

- Develop and implement sales and commercial strategy - Lead business development projects with local and international scope - P&L responsibility, financial planning and control - Manage the Sales Dept. of 12 people: Forecasting, KPI’s, targets and bonus system - Total responsibility for revenue generation, new business and client activation - More than 70 active clients, the largest multinational FMCG companies - Managing client contracts, pricing and discount systems

- Managing a portfolio of regional projects related to business development and marketing: Regional Brand Positioning, Regional Design Harmonisation, Regional Market Strategy and Product Portfolio development. - Building a new Strategic Business Unit for the company in the CEE region: Market assessment, consumer research, organisation planning, pricing and revenue, profitability and ROI calculations, delivering the Strategic Business Plan.

- Company management: Leadership of the 35-people company - Client: C-level contact with the more than 20 clients. Business and marketing strategy consultancy - Keeping contact with the international agency network. Sharing best practices and setting common business development projects. Clients: Pepsi, Mercedes-Benz, Snickers, Whiskas, Wrigley’s, Bayer Aspirin, Chrysler-Jeep-Dodge, Dr. Oetker, Gillette, Raiffeisen Bank, Motorola, Saturn

Scope of work: - Setting the product portfolio, brand positioning. - Developing marketing strategies, setting budgets. - Leading the Marketing Department, organizing the workflow, setting professional objectives and directions, controlling executions. - Close cooperation with the Corporate Marketing Department in Holland. - Setting the communication flow between company departments, with special respect to Sales-Marketing relationship.

Marketing communication, marketing, strategy planning, advertising psychology, advertising law, advertising ethics, PR