silvia casali

At GEAR.it I am responsible for tri-partite Development (product, business, and external stakeholder development). My initial role is that of Product Development-- a combination offering of products and associated services-- as well as technology-enhanced product optimization in activities specifically relative/related to marketing/advertising/event management based on cutting-edge Bluetooth, mobile barcode, and face/pattern-recognition technologies.

ADARTEE (fashion & accessories start-up). Creative designer and founder of company producing one-of-a-kind hand-painted t-shirts and fashion accessories sold in boutiques and via e-commerce portal

Sport events sponsor management (cycling pro and amateur events), professional training and coaching (US top managers), cool-hunting and personal shopper

CASALI VITICULTORI (winery), Scandiano (RE), Italy— Responsible for external relations: marketing campaign management, Gambero Rosso and other wine guide selections and technical submissions, internet strategy development, user experience and site translation. Special Event Manager (International World Wine Days and gala dinners) focused on invitation/menu creative design and production, event planning, coordination, implementation, and event staff management and oversight. Vinitaly 2004