sydne saccone

Handle media inquiries, monitor, organize media conferences and events, prepare press releases and other materials. Examples include Financial Results, The Good Growth Plan, Product Launches, M&A, Cost Efficiency programs, Crisis Communications. building and fostering a Media Relations network. Align with Internal Communications, Social Media, Investor Relations and Corporate Responsibility teams to develop common communications approach.

Developed and delivered communications strategy for Italian branch of Schroders plc, a British multinational asset management company. Drove PR activities and developed communication guidelines for Italian market. Organized Annual Analyst meeting and client roundtables. Coordinated marketing campaigns for top seller products. Managed agencies, supplier network and marketing department budget.

Managed Italian market financial and corporate communication for leading global public relations and communication (accounts included Valsoia, Vemer Siber, Brasil Telecom). Managed IPO communication advisory projects (accounts included Geox, Toro Assicurazioni, Newron Pharmaceuticals). Coordinated Change Impact Assessment for the European Rebranding of Unicredit Group. Crisis Management projects (Avon).

Credit evaluation with Fundamental analysis (banking and energy sectors) for Corporate Lending.

Credit evaluation with Fundamental analysis (banking sector) for Corporate Lending.