Brand Manager (m/f/d)

私たちがしていること

私たち Kenvue は、日々のケアが持つ驚くべき力を信じています。 100 年以上の伝統と科学に根ざし、 Neutrogena®, Aveeno®, Tylenol®, Listerine®, Johnson’s® and BAND-AID® など、皆様が既にご存じでご愛用いただいているアイコニックなブランドを提供しています。科学は私たちの情熱であり、ケアは私たちの才能です。

Who We Are

私たちのグローバルチームは、インサイトとイノベーションに情熱を注ぎ、最高の製品をお客様にお届けすることに全力を注ぐ、多様で優秀な22,000 人以上の社員で構成されています。専門知識と共感力を備えた Kenvuer であることは、毎日何百万人もの人々の生活に影響を与える力を持つことを意味します。私たちは、人を第一に考え、全身全霊をもってケアし、サイエンスで信頼を獲得し、勇気をもって解決します。私たちとあなた自身の未来を、共に切り開いていきましょう。

Role reports to:

Head of Marketing Central Europe

場所:

Europe/Middle East/Africa, Germany, North Rhine Westphalia, Rhein-Kreis Neuss

勤務地:

Brand Manager (m/w/d)

What Kenvue does

At Kenvue , we believe there is extraordinary power in everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands—including NEUTROGENA®, AVEENO®, DOLORMIN®, LISTERINE® and NICORETTE® —are category leaders trusted by millions of consumers who use our products to improve their daily lives. Our employees share a digital-first mindset, an approach to innovation grounded in deep human insights, and a commitment to continually earning a place for our products in consumers’ hearts and homes.

What will you do

Key Responsibilities

• Support the Senior Brand Manager and Brand Lead in managing brand across multiple Central Europe markets
• Contribute to the CE adaptation of Global Playbooks (consumer, shopper, HCP), ensuring clarity, consistency, and regional relevance
• Support the development of CE channel and media strategies, including preparation of frameworks, guidelines, and best practices for local markets
• Play an active role in the CE NPI pipeline, supporting portfolio analysis, business cases, and coordination with Franchise, R&D, and Commercial teams
• Prepare and analyse consumer, market, and panel data to generate insights that inform brand strategy, portfolio choices, and media direction
• Independently manage defined workstreams and projects across countries and functions, ensuring high-quality, on-time delivery
• Act as a key point of contact for local Brand & Shopper Activation teams, supporting clear handover from CE strategy to local execution
• Contribute to the development of the brand’s e-commerce strategy at CE level, in collaboration with Digital and Media teams
• Support Hub capability building by sharing best practices, tools, and learnings across markets

What we are looking for

Required Qualifications

• Successfully completed university degree in business administration with a focus on marketing
• At least 2-3 years of professional experience in brand management, preferably in the FMCG or OTC industry
• Proven ability to develop brand and marketing strategies and communicate recommendations to executives
• Experience in identifying target audiences and devising effective campaigns
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Outstanding communication skills
• Strong project management skills even in complex situations and under time pressure
• Business fluent in German and English
• Confident in the use of MS Office

What’s in it for you

• Your compensation : Benefit from an attractive base salary and performance-related bonuses. Successes are not only recognized but also celebrated!
• Joint growth is our goal: immerse yourself in our diverse training programs that will advance you both personally and professionally. Regular training days allow you to elevate your skills to the next level.
• Work mobile and flexibly: Enjoy the freedom of mobile working two days a week.
• Everything for your well-being: Enjoy a varied canteen, free fruit, and access to our gym and fitness classes. Join a staff group to connect with like-minded people or celebrate with us at company events. Well-being and team spirit are important to us!
• Exclusive employee benefits and gifts: Shop in our Employee Store and receive discounts on our world-renowned brands. We value our employees and show our appreciation through special gifts.

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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