Adbulrahamn Turjuman

Designing, developing and executing the communication strategy. Maintaining and building bank image and reputation through community, media and industry relations, corporate communications and trade show activities. Working with group heads and senior staff of all bank areas and businesses as well as the advertising agencies to ensure maximum recognition and exposure of the bank brand when affecting all levels of communication.

Implemented all business-specific marketing and communication activities including advertising, PR and integrated marketing campaigns across Saudi Arabia and successfully sourced new accounts like: Honda, Citroen, Bonney Milk, and Aljazira Capital. Planned and deployed an integrated range of branding and marketing concepts/ strategies, consistent with the overall goals/objectives of the business for agency's existing accounts.

Major GPA: 3.1/ 4