Alena Rother

Marketing and Sales Assistant at Vaultskin London - Data management and daily customer care - Sales negotiations with B2B customers - Social Media management and content creation - Affiliate Marketing - Copy writing and translations (English, Spanish and German)

- Wordpress Website Creation - On-Page SEO (WDF*IDF Analyses) - Off-Page SEO (Linkbuilding) - Content Marketing (Keyword Research and Copy Writing) - Quality Management

- Planning and copywriting of the Corporate Responsibility report 2013/2015 - Company-wide collection and update of sustainability indicators based on the Global Reporting Initiative (GRI 3.1) - Assistance with organization of social events and internal workshops - Copywriting (Press Releases in German and English) - Translation (German, English and Spanish) - Timely processing of customer complaints

Digitales Marketing , UX

Entrepreneurship and New Venture Creation, Cross-Cultural Management, International Marketing Strategies

Management, Marketing, Nachhaltigkeit - Bachelor Thesis, 1,3 (department of Corporate Governance): An empirical study at the example of Fairtrade - Does Self-Deception have an impact on our ethical consumer behaviour?