Alessandra Aparecida da Silva

>> Global accommodation search platform that helps millions of travelers in their search for the ideal hotel.• Lead analyst responsible for collecting, analyzing, and interpret large datasets from diverse sources to identify patterns, trends, to identify hidden bot traffic;trivago's offline crawler detection system, discovering hidden bot traffic among user data by performing pattern analysis on big data;• Close collaboration with cross-functional teams including Product Development, Marketing, Data Engine

• Communication of market, CRM and social media results and recommendations to all levels of the company including senior management through automated reports created in Excel; • Design and implementation of dashboards using Power BI that serve as a feature monitoring tool for diverse stakeholders; • Performance of data-analysis using Regression and correlation conducted mostly in Excel providing a forecasting for the beauty market key numbers (such as Revenue and Growth)