Alexander Friedhoff

This opportunity will focus on Business Development within the Zalora Group from May 2018 on. Project-Management for an Omni-Channel Project, located in Manila, Philippines. The Global Fashion Group (GFG), dedicated to bringing fashion online in emerging markets and active across 23 countries is operating through 5 leading fashion e-commerce companies across 5 regions: Zalora, Dafiti, Lamoda, Namshi and The Iconic.

Fashion Retail | Contributing to the definition of an Omni-Channel strategy for a global fashion retailer. Consumer Goods & Services | Zero-Based Budgeting for a consumer goods company. (Fortune 500) Automotive & Industrial | Contributing to a Salesforce implementation (Fortune 500)

Analyzed the production of the current collection and identified improvement potential. Responsible for organizing and implementing a blogger journey, comparable with a press travel. Developed for the first time a cooperation with a blogger within a social media strategy.

Led a team of other interns with direct reporting line to the CEO. Project manager for the development, implementation and monitoring new point-of-sale Implemented a re-order system for company representatives for direct access. New re-order system was deployed on time and improved a retail support system, increased sales of 15 %

Intern Key account manager for department stores with high-end fashion. Deployed at sales area team to the daily operations of the purchasing and marketing teams. Got acquainted with the entire wholesale supply chain. Acquisition of new customers to issue B2B orders.

Developed customer communication in various departments of the Business | Involved in PMI | Got acquainted with all steps of textile value chain.

Finance Communication Marketing