Alexander Meinstein

Design and development of web presence. D2C marketing activities for new and existing customers. Stock control and maintenance of the webshop inventory. Optimization of search queries with the help of SEO benchmarks. Expansion and selection of sales channels and cooperation partners. In close collaboration with design, content creation, sales and performance marketing.

Supervision of object. Monitoring of departures and arrivals of transports with dangerous goods from internal or external dispatchers. Issuance of transport information including care of the vehicle fleet.

Overview, planning and implementation of all web activities in the context of websites and landing pages for desktop or mobile. Optimization of the web presence through SEO using wordings, keywords, search terms or alt tags. Planning and evaluation of marketing campaigns (SEA and Social Media) for Google Ads, Apple Search Ads and Instagram or Facebook (Meta Ads). Determination and monitoring of measures by implementing conversions e.g. through Google Tags or Meta Pixels. Coordination of the used budget.

App engagement: individual targeting of users by push notifications, in-app messages and emails via campaigns and canvases. Guidance and evaluation of user behavior with the help of segments, filters and custom attributes and events, including their properties. App content management: Creation of assets and entries for all app areas. Generation and management of content for e.g. texts, images and video or audio content. Implementation of wordings and connection of content via deeplinks.

Main responsible for online, social media and local marketing measures. Planning of campaigns and monitoring of the budget used. Set-up of stores incl. interior and exterior according to corporate identity specifications. Coordinating and instructing technical staff and trainees.

Planning and implementation of local, online and social media marketing measures. Local: creation of business cards, flyers, posters and advertisements (pillars, billboards radio and cinema). Social media: Managing channels such as Facebook, Instagram and Twitter. Community management and posting or creating posts. Inventor of the TechnicThursdays post to introduce new iOS and Android features. Online: SEO for homepage and landing pages and SEA using Google Ads in conjunction with Google Analytics.

Assist with social media and local marketing activities. Handling customer concerns in the mobile telecommunications segment and assisting with e-commerce work. Setting up sales areas including integration and presentation of the latest mobile devices. Provide technical support in the use and exploitation of new features on devices running on Android and iOS.

Supervision of the elementary level. Co-teacher according to the Maria Montessori principle. After school care leader in the late service.

Voluntary social year at the Montessori Children's House (private school).

Supervision of the middle school. Homework support and assistance for project tasks in the afternoon. Interest group leadership in dancing (hip-hop) and swimming (preparation for earning achievement badges).

Media Systems graduates plan, design and programme software (games, web applications, apps, VR/AR), design and develop multimedia services for the media sector, and plan and implement secure IT networks. Within professional teams they are often the interface between the various disciplines (illustrators, web designers, game designers, IT experts).