Alexandra Jucovschi

Employee, Global Program & Project Manager, EY (Ernst & Young)

Frankfurt am Main, Germany


Digital Transformation
Digital marketing
Data Analytics
Web Analytics
Business Analytics
Business Operations
Team Management
Marketing Automation
Business process management
Business Intelligence
Lead Generation
B2B Marketing
Event management
Google Analytics
Customer Experience Design
Artificial intelligence
Project Management
Digital strategy
Change Management


Professional experience for Alexandra Jucovschi

  • Current 1 year and 3 months, since Apr 2020

    Global Program & Project Manager

    EY (Ernst & Young)

    Strategic role within the global digital product management team, managing strategic projects, and leading senior multi-disciplinary teams across business units and geographies. Contributing to the MarTech agenda with a strategic approach to digitally powered, data driven marketing and operations.

  • 2 years and 9 months, Sep 2017 - May 2020

    Global Analytics Manager & Product Owner

    EY (Ernst & Young)

    Working on cross-company analytics and digital transformation projects, new process design and implementation; dashboard development and delivery, as well as new technology deployment. - Leading a virtual team of 9 developers and analysts across dashboard delivery projects and transitioning to agile ways of working - Defining strategic KPIs and reporting structures aligned to business requirements; delivering self-service dashboards and enablement programs to manage change and adoption

  • 4 months, Jun 2019 - Sep 2019

    Global Robotic Process Automation Project Manager (Secondment)

    EY (Ernst & Young)

    RPA Project Manager working on delivering robotic process automation projects for the global brand, marketing and communications team within EY.

  • 1 year and 6 months, Feb 2016 - Jul 2017

    Marketing Communications Sales Lead Generalist

    Honeywell Aerospace GmbH

    Global digital transformation, marketing & inside sales role, leading the inbound client acquisition and opportunity pipeline generation for Honeywell Aerospace. Responsible for creating an end-to-end marketing and sales process and strategy for digital lead generation, customer experience optimization, digital transformation, as well as customizations, integrations with Marketo and Sitecore to enable an effective end to end lead management process.

  • 9 months, Jun 2015 - Feb 2016

    Enterprise Marketing Manager

    Microsoft Corp.

  • 10 months, Sep 2014 - Jun 2015

    Communications and Corporate Affairs Manager


    Responsible for executing the B2B, B2C, and Technical Audience communication strategy as well as taking the lead on CSR and the corporate affairs strategy for Microsoft in Romania. Subsequently then asked to operate in a dual capacity as Acting PR & CSR Lead with a wider organization-wide remit across PR, Corporate and Citizenship during Microsoft Romania’s most challenging period of reputational risk.

  • 3 years and 3 months, Jul 2011 - Sep 2014

    Consumer and Digital PR Lead


    Recognized and rewarded with promotion to a Senior role with a specific brief to create a compelling strategy around consumer devices, services, apps and experiences offered by Microsoft. Operated in a leadership capacity for the Microsoft Romania social media council, setting direction and strategy around digital communication, establishing a digital strategy aligned to business priorities and needs, driving purchase intent and better engaging top influencers.

  • 2 years and 1 month, Jul 2012 - Jul 2014

    Technical Audiences Communications Lead


    Personally took on additional responsibilities within the developer and platform evangelism group, managing communications and PR around developers, start-ups & apps. The goal was to create a strategy for the technical audiences that supported the broader business objectives whilst simultaneously showcasing innovation, USP’s and local developer case studies.

Educational background for Alexandra Jucovschi

  • Current 2 years, Oct 2019 - Sep 2021

    Digital Transformation Management

    Goethe Universität Frankfurt

  • 2 years and 10 months, Oct 2007 - Jul 2010

    Marketing & Communication

    SNSPA - Faculty of Communications and Public Relations

    Bachelor degree in Communications and PR, complemented by professional internships and freelance work.


  • English

    First language

  • German


  • Spanish


  • French



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