Alina Karlova

- Established 30+ new student recruitment agency partnerships across 6 continents. - Supported the development and usage of Salesforce CRM for admissions tracking and improving workflow efficiency. - Boosted email open rate from 10% to 40% by initiating and optimizing targeted campaigns via Mailchimp. - Improved communication in the sales funnel, leading to higher engagement from partners and students. - Created social media content for partner agencies to help attract more qualified applicants.

- Enrolled 14 students guiding them from initial interest to final acceptance - Conducted 8 campus visits for student and agent engagement and branding, strengthening the university's presence - Participated in more than 15 education events to attract prospective students - Assisted in planning Sales and Marketing strategies on various digital platforms to enhance student enrollment - Helped international students integrate academically and culturally for a smooth transition

- Managed full-cycle recruitment and closed 40+ vacancies across various levels - Collaborated with hiring managers to analyze team structures and identify the best talent fit - Strengthened employer branding by participating in 7 job fairs and recruitment events, delivering speeches at 3 of them - Conducted 3 employer branding campaigns on Instagram and Facebook, coordinating technical tasks for design creation, content writing, and campaign execution

Marketing Basics, Digital Marketing Strategy, Branding, Data Analysis – main study areas.

Risk management, Corporate Finance, Banking, and Insurance – main studying focus. Lectures also included the government institutions – Central Bank, Ministry of Finance, and Tax Authority.