Alphonse Ha

Social Media & Content Marketing SEM (SEA/PPC), Paid Social & Growth Hacking (Performance Marketing) SEO Web Analytics

SEO (On-Page & Off Page) Backlinks and Influencer Outreach Content Marketing Key realizations: - Increased monthly organic traffic by 22%. - Increased impressions in search by 37%. - Increase the number of referring domains by 54%. - Coordinated publisher partnership in travel and photography with the PR and content departments.

Develop: - social media content publishing and management strategies - monitoring strategies - influencers research and engagement strategies Key realizations: Develop the: Complete social media strategy for Bombardier Aerospace Influencers based web 2.0 strategy for Bombardier Transportation, Pratt & Whitney Canada and BAnQ Social media tourism campaign for Just for Laughs Festival Social media management guide and train over 100 employees in social media for Bombardier Inc.

My objective is to help organizations surpass their business objectives by applying my knowledge of Search Engine Optimization (SEO), Social Media Marketing (SMM) and branding to their marketing plan. I help companies establish the right objectives to grow their company and I develop branding strategies as well as content sharing strategies in social media for both online and brick and mortar businesses. Past and current clients: Web TV KWAD9, Ogilvy 2B Interactive, Simplysoup.ca.

Developed the complete web marketing plan for the company using traditional and innovative strategies such as mass emails and Twitter. Focus on SEO (Search Engine Optimization) and SMM (Social Media Marketing) Key realizations Tripled the website's traffic. Attract the attention of multiple traditional medias (Direction Informatique, Les affaires plus, ...) Rank Tele-Ressources in the top 3 Google results for a competitive short tail keyword.

Video Production, Rhetorics, Propaganda, Sociology, Gender Studies.