Ana Lia Barragan

Project Manager for Media Analytics including Data Mining, Linked Data and Automation.

- Gained an understanding of the entire Media Group RTL through the insight into 31 departments across all divisions. - Assignments in the Technology and Change, IP Solutions and n-tv Digital Products departments as well as assistance for the C-Suite.

- Conducted risk analysis to assess the feasibility of the strategic volume planning of the V-Class in China - Coordinated the communication and cooperation between the German and Chinese Product Management teams during the preparation of the market launch of the V-Class in China

- Micro and small enterprise consulting and support in market research and marketing strategy development - Creation of comprehensive Marketing Plans with the use of MS office

- Preparing/analyzing a Market and Competitor Analysis for the Large Van Segment - Assisting the organization of the Mercedes Benz Retailer Event in Mai 2012 to re-launch the “Sprinter”

- Assisting the Face Lift Project of the Mercedes Benz SLK 172 - Using NCM (New Change Management) software to manage technical change processes - Developing a cost evaluation process for an early assessment of possible expenses - Admission in the Daimler Student Partnership Program, a Germany-wide development program for excellent students

- GPA 4.0 - Specialized in Supply Chain Management - Project Coordinator for Capstone Project, conducted primary as well as secondary research to assess the opportunities and feasibility of creating a training program to support local manufacturing in Portland

- Exchange year at Novancia Business School in Paris, France - 48 hours of basic SAP skills training - Full scholarship from the German Academic Exchange Service (DAAD) to complete undergraduate studies in Germany