Andras Ertl

Consumer Panel - Advanced Business Solutions / Ad Hoc Projects | Mithilfe unserer internationalen Verbraucherpanels bieten wir Ihnen unverzichtbare Einblicke in das Verbraucherverhalten, und zwar über alle Kanäle hinweg. Wir ermitteln die wichtigsten Verbrauchertrends und konzentrieren uns dabei auf die verschiedenen Kundensegmente, um die ideale Zielgruppe für Sie zu bestimmen. Wir erkennen Marktchancen und unterstützen Sie bei der Entwicklung zielgerichteter Wachstumsstrategien.

• Understanding the marketplace and evolving B2C/B2B customer needs • Identifying innovation opportunities and optimizing all aspects of the value proposition • Business development, product marketing and sales

• Helping top brands make smarter decisions, design valuable experiences and grow profitable relationships • Business development, product marketing and sales

• Planning of marketing communication activities, campaign execution • Coordinating tasks as sole senior colleague within a team of 6, mentorship • Providing insights for product development and segment management

• Online marketing and content management • Development of online functions • UX based redesign of internet bank

• Introduction of [origo]klikkbank, a pioneer of direct banking • Portal redesign, development of functions • Content management

• Introduction online content management system; portal manager • Youth and Corporate segment marketing

• Corporate identity; publications • Press relations and events • Media analysis

• Development of creative concepts, copywriting, localization (British Airways, Coca-Cola, hp, L’Oreal, Renault, Auchan)

Management

International Management

Advertizing