Apoorva Thakur

-Validated problems through JTBD interviews, defined ICP/segments and must-have use cases, and built a scorecard to prioritize the roadmap. -Designed and shipped a clickable prototype to test problem–solution fit, set NSM (MTTD) with guardrails, and iterated using activation metrics and PMF survey insights. -Launched the landing page with SEO waitlist funnel, instrumented analytics to track visit→signup→demo conversions, and tested pricing/packaging hypotheses for early GTM.

-Drove market validation by acquiring 75 pilot customers, resulting in a 5% user base growth, and gathered favorable feedback through customer success initiatives and usability tests. -Ensured product aligns with company values, driving tangible business benefits. Developed mission/vision statements, Value Proposition/Business Model Canvases, and conducted Stakeholder Alignment Workshops

-Refined product positioning and messaging with cross-functional teams -Analyzed market trends for improved customer experience -Implemented OKRs metrics for SEO, driving a 25% increase in web traffic -Aligned stakeholders and promoted a culture of continuous discovery -Conducted user research and A/B tests, increasing user conversion by 5% -Prioritized product features based on feedback, boosting user retention by 20%

-Developed data-driven dashboards, reducing account spend by 11% -Identified market trends to create new revenue streams -Managed project timelines, delivering MVPs on time -Collaborated with cross-functional teams, optimizing project roadmap and reducing story spill-over by 20%

- Apply product design principles for intuitive user experiences. - Prioritize features using frameworks like MoSCoW and RICE. - Develop strategies for continuous product improvement. - Utilize data-driven insights for decision-making and metrics tracking. - Implement agile methodologies like Scrum and Kanban. - Foster cross-functional collaboration for successful outcomes. - Create and manage product roadmaps aligned with stakeholder needs.