Dr. Axel Sprenger

Angestellt, Geschäftsführer, UScale GmbH

Stuttgart, Germany


digitale Geschäftsmodelle
Automotive Management


Professional experience for Axel Sprenger

  • Current 6 years and 4 months, since Jan 2018


    UScale GmbH

  • Current 6 years and 4 months, since Jan 2018


    FOM Hochschule für Oekonomie & Management

    Dozent für Prozess-, Qualitäts- und Change-Management im MBA-Programm, Marktforschung für Bachelor

  • 3 years and 7 months, Apr 2014 - Oct 2017

    Managing Director / Senior Director

    J.D. Power Europe GmbH

    • Advisory Services for automotive OEMs and new entries to the mobility market (focus: customer satisfaction with the vehicle, digital product and service offerings) • Development and management of syndicated and proprietary research studies on customer satisfaction with traditional and digital business models resulting from electric, connected, autonomous and shared driving

  • 10 years and 3 months, Jan 2004 - Mar 2014

    Corporate Quality Manager

    Daimler AG

    • Development and management of global proprietary tracking programs, proprietary and syndicated studies focusing on expectation with the brand image, customer satisfaction, complaint handling, retention and loyalty • Development of report formats suitable for different recipients of the organization from subject matter experts to the executive board and CEO • Definition of KPIs on customer satisfaction and management of company-wide target setting process

  • 3 years, Jan 2001 - Dec 2003

    Teamleiter im Pilotwerk für Neufahrzeuganläufe MB PKW

    DaimlerChrysler AG

    • Introduction and Management of a prototype parts quality check and approval process • Introduction and Management of an intranet-based process documentation tool for the pre-production plant and R&D Mercedes-Benz • Responsible for certification of pre-production plant according to IQS 9000f and 14000f

  • 1 year and 3 months, Oct 1999 - Dec 2000


    DaimlerChrysler AG

    • Project Management of pre-production vehicles E-Class (211) and Maybach (240) with emphasis on buildability

  • 1 year and 1 month, Sep 1998 - Sep 1999

    Management Associate (Daimler Trucks and Passenger Cars)

    DaimlerChrysler AG

    • Assembly Mercedes S-Class, Sindelfingen, Germany • Corporate Controlling, Mercedes Tuscaloosa Plant, USA • Production Management, EVOBUS Setra, Neu-Ulm, Germany

  • 4 years and 1 month, Aug 1994 - Aug 1998

    Research Associate

    University of Erlangen-Nuremberg

    Development of a neural network based algorithm to control stretch bending of aluminum extrusions. The research project has been funded by AUDI AG, predevelopment of light-weight vehicle chassis.

Educational background for Axel Sprenger

  • 1994 - 1998

    Friedrich-Alexander-Universität Erlangen-Nürnberg

  • 1993 - 1994

    University of Liverpool

  • 1988 - 1994

    Friedrich-Alexander-Universität Erlangen-Nürnberg


  • English


  • French


  • German

    First language



Browse over 21 million XING members