BRIAN SNEAD

-The company's first researcher, I've used a bare bones interviewing, testing, and survey framework to bring unified user knowledge as well as quick wins to design choices and Product strategy. -I’ve given regular presentations at the company level for quick, tasty insight bites, as well as hosted in-depth explorations of findings.

- Qualitative researcher in the Creator-to-Fan group playing the lead researcher role in multiple business-critical and experimental initiatives. - Lead User Experience Researcher for the Listener business line (2018 - 2020) - Team responsibilities included hiring for expansion of UXR team in 2020 and 2021, onboarding new researchers, research ops, administrator of all UX vendor tools and relationships

At Asurion, I developed and led the User Engagement initiative for tactical, strategic, and contextual research for all 3,000 users of the flagship product (Soluto Connect). I also researched, compiled and produced customer and technician personas, call flow models, experience maps, etc. Before my tenure, none of these standard UX artifacts existed at the company.

My largest project was a six-month engagement for Best Doctors in which I conducted 10s of hours of interviews and ethnographies across 5 states. Based on that research, I designed the company's feature product, AcceptXPro. I led user research for engagements including stakeholder and user interviews, personae and findings presentations, on-site design thinking sessions with the client, and multiple wireframe iterations per engagement.

I lead the redesign of CbeyondOnline, the flagship customer-facing portal. This included multiple iterations of 100+ slide wireframe deck, analytics reporting, and user testing.

At IQ, an award-winning digital marketing production house, I was exposed to many different types of clients and projects. Towards the end of my tenure at IQ, I led content strategy and UX/IA for two model-year sites (Yamaha Boats & Waverunners 2013) and conducted stakeholder interviews and participatory design exercises for a large knowledge base (Morgan Keegan)

Over my three years there, I developed and conducted usability tests for various interfaces including core and library sites, web portal, online learning, classroom and lab audio/visual components, and back end CMS design.

Usability, digital text, aural text, communications theory

Piano