Bárbara Cameán
Bis 2021, SEO Manager Holvi, Holvi
Berlin, Germany
About me
SEO specialist and Data analyst with more than seven years of experience in different markets and companies. I've been focused on analyzing and driving SEO strategies across different countries and teams. Recently graduated from a Data Analysis Bootcamp where I learned Python, SQL, Tableau, Machine Learning, and statistical analysis. Currently looking for opportunities in an SEO role in which I can also develop my data analyst skills.
Timeline
Professional experience for Bárbara Cameán
• Develop strategies for keyword targeting, link building, on-page optimization, landing page optimization and content marketing for Finland and German markets. • Perform website analysis, crawlability, site architecture and website performance for different subdomains. • App Store Optimization with tools such as AppTweak. • UX and conversion rate analysis. • Creating reports for management using GA, Data Studio, Ahrefs.
1 year and 10 months, Oct 2017 - Jul 2019
Marketing Lead
todomueblesdebano.com / decorabano.com / solomamparas.es
• In charge of the conception, implementation and improvement of SEO strategies. • Develop strategies for keyword targeting, link building, on-page optimization, landing page optimization and content marketing. • CRO, user behaviour analysis and A/B test through tools like Hotjar, Optimizely and Optinmonster. • Direct collaboration with the Design and IT department to design and develop new features or functionalities according to usability guidelines / SEO directives.
3 years and 1 month, Sep 2014 - Sep 2017
SEO Manager & Marketing analyst
Funding Circle Deutschland GmbH- Develop strategies for keyword targeting, link building, on-page optimization, landing page optimization and content marketing - Drive A/B test analysis using Optimizely/Optimonk. - User behavior analysis with Clicktale. - Perform website analysis, crawlability, site architecture and website performance for Netherland, German websites. - Creating reports for management. - Developing strategies based on competitive analysis of the different markets.
1 year and 2 months, Feb 2013 - Mar 2014
Junior Online Marketing
Panna Cotta PCG GmbH
On page und Off page Analysen Entwickeln, Umsetzen und Steuern der strategischen Marketingplanung Erstellen von Reports und Überwachen von SEO- Metriken mit der Hilfe von Google Analytics, Webmastertools, Google Adwords, Moz, Semrush. Kontakt zu Servicepartnern, Überprüfen der Leistung und Sicherstellen der Bezahlungen. Unterstützung des Sales und ECommerce-Teams Wettbewerbsanalyse und Marktbeobachtung Pflege und Optimierung der spanischen Webseite
1 year and 8 months, Jun 2011 - Jan 2013
Online Marketing
MT Performance GmbH
Offpage Optimierung verschiedener Portale Controlling Linkstrukturen Planung und Umsetzung neuer Strategien unter Bezugnahmen auf die Keyword Analysen Reporting an die Teamleitung Ansprechpartner für Blogger Webmaster Zielfindung und Planung
Educational background for Bárbara Cameán
3 months, Jan 2022 - Mar 2022
Data Analysis
Ironhack
Graduated on March 22 from a Data Analysis Bootcamp where I learned Python, SQL, Tableau, Machine Learning, and statistical analysis.
3 months, Jan 2022 - Mar 2022
Data Analyst
Ironhack
2018 - 2018
Google Tag Manager Certificate
2 months, May 2014 - Jun 2014
Online Marketing
COMCAVE.COLLEGE (Berlin)
Grundlagen Marketing, Grundlagen Onlinemarketing, Web 2.0, Suchmaschinenoptimierung, Google Analytics, Google Webmaster Tools, Affiliate Marketing und Partnerprogramme und Newsletter- und Email-Marketing,
9 months, Oct 2009 - Jun 2010
Internationaler Handel
Santiago Compostela (USC)
Internationales Marketing und Produkt Marketing Beschaffung und Logistik Volkswirtschaft für die Handelspraxis Einkaufspolitik und Einkaufsmarketing Team- und Projektmanagement Marktwirtschaftliche Grundlagen Vertriebskanäle
2002 - 2009
Politikwissenschaft
Santiago de Compostela
Wirtschaft Soziologie Internationale Politik Statistik
Languages
English
Fluent
Spanish
First language
German
Intermediate
Portuguese
Basic