Bastian Koch

Moderator

Gesellschafter, Geschäftsführer, 44k Digital GmbH

Königsdorf, Germany

Skills

Teamführung
Management
Strategie
Digital Strategie
Digitale Markenführung
Social CRM
FMCG Marketing
Digital Marketing
Marketing management
Social Media
Online Marketing
New Media
B2C Marketing
Produkt und Markeninszenierung
Beratungen
Digital strategy
visuelle Kommunikation
Multichannel-Marketing
Crossmedia-Marketing
SEM
SEO
Usability
Webdesign
YouTube Seeding
Corporate Design
Google AdWords
Google Analytics
Google Web Toolkit
Social Media Marketing
Marketing-Kommunikation
Werbung
Performance marketing
Digitalisierung
Online
Projektmanagement
Planung
Analyse
OTC
OTC-Marketing
FMCG
Pharma
Strategieentwicklung
Strategische Planung
B2C
Teamleitung
Abteilungsleitung
Datenanalyse
Kampagnenmanagement
Affiliate marketing
Business Development
E-Business
Launch Management
Dozententätigkeit
Multichannel Marketing
Omnichannel
Coaching
Umsetzung
Vermarktung

Timeline

Professional experience for Bastian Koch

  • Current 1 year and 4 months, since Mar 2021

    Geschäftsführer

    44k Digital GmbH
  • Current 4 years and 10 months, since Sep 2017

    Lehrbeauftragter

    Campus M21

    Akkreditierter Lehrbeauftragter der AMAK AG | Medien. Bildung. Forschung

  • 2 years and 6 months, Dec 2018 - May 2021

    Leiter Digital & digitale Innovation

    Protina Pharmazeutische GmbH
  • 3 years and 2 months, Oct 2015 - Nov 2018

    Brand Manager Digital

    Active Nutrition International GmbH

    • Europ. Gesamtverantwortung im Bereich Digital für die Marken PowerBar, Dymatize, Premier Protein • Dig. Markteinführung der Marken Dymatize und Premier Protein • Dig. Repositionierung der Marke PowerBar • Definition, Tracking, Reporting sowie Optimierung von KPIs (owned, earned, paid) • Strategisches Influencer Management, Kampagnensteuerung auf int. Ebene

  • 5 years and 6 months, May 2010 - Oct 2015

    kreativer Kopf

    mahobabo I Medien & PR Beratung

    • Analyse, Strategie, Beratung, Ausführung • Social Media, Online & Performance Marketing • Webdesign, Kampagnenmanagement, Corporate Design

  • 7 months, Feb 2015 - Aug 2015

    Sportmarketing Golfsport

    BMW Group
  • 11 months, Nov 2012 - Sep 2013

    Marketing Manager Düsseldorf

    DriveNow GmbH & Co. KG

    • Launch Management • B2B Aquise, Kooperationsmanagement • Planung und Umsetzung lokaler Marketingaktivitäten

  • 11 months, Dec 2011 - Oct 2012

    Marketing & Sales

    DriveNow GmbH & Co KG

  • 10 months, Aug 2011 - May 2012

    Program Associate

    German American Business Association
  • 4 months, Aug 2011 - Nov 2011

    Intern: Business Development

    Until There´s A Cure

  • 3 months, Aug 2011 - Oct 2011

    Internship

    The John Ernest Foundation

    The John Ernest Foundation (TJEF) endeavors to utilize the diverse expertise and abilities of talented people worldwide who are linked together in a common mission: to assist and promote the advancement of individual and community goals and visions in achieving a more positive world. TJEF recognizes that many worthy people do not always have the means to empower their dreams. We hope to provide resources to assist them.

  • 1 year and 9 months, Dec 2009 - Aug 2011

    IT Manager

    Börsenbrief: DER GOLDMARKT

  • 2 years and 3 months, Sep 2007 - Nov 2009

    Account Executive

    SBSCOM Vodafone

Educational background for Bastian Koch

  • 6 months, Sep 2014 - Feb 2015

    International Sport Affairs

    國立體育大學 National Taiwan Sport University

  • 2 years and 2 months, Sep 2013 - Oct 2015

    Sports Business and Communication

    Munich Business School

  • 2 years, Sep 2011 - Aug 2013

    Angewandte Medienwirtschaft

    HS Mittweida - University of Applied Sciences

  • 1 year and 10 months, Oct 2009 - Jul 2011

    Sport-, Event- und Medienmanagement

    Campus M21

Languages

  • German

    First language

  • English

    Fluent

Wants

interessante Kontakte
Alte Bekannte
Weiterbildung
Neue Netzwerke

Interests

Startups
mobility
Social Media
FMCG
Golf
Eishockey
Reisen
...

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