Benoit Gruber

Leading Trace One Corporate and Solutions Marketing Strategy and execution, I work with Trace One’s stakeholders and my team from around the world to lead the development and execution of a comprehensive and integrated Marketing strategy in optimizing positioning, messaging, awareness, social media, and digital Marketing execution. Specialties: Corporate Communication | Solutions Marketing | Social Media | Digital Marketing | Brand | Business Operations | Budget Management

Leading Sage’s global product strategy for the Payroll & HR market for mid-sized and enterprise market, I work with my team and Sage’s stakeholder from around the world to innovate and define the global Payroll & HR solution that Sage will develop aligned with our global strategy. I am also leading the go-to-market plans for the global Payroll & HR solution, as well as global partnerships. I acts also as a spokesperson and an expert in solution with customers, opinion leaders, analysts and press.

Leading Sage’s Corporate and Product Communication for mid-sized and enterprise market, I work with my team (~5 Brand Managers, PR Managers, Digital and Social Media Managers) and Sage’s stakeholder to define and lead the strategy of communication externally in cohesion with the overall business strategy. The purpose of a corporate branding initiative is to generate a positive halo over the products and businesses of the company, imparting more favorable impressions of those products and businesses.

Leading Sage’s Europe product strategy for mid-sized and enterprise market, I work with my team (~10 Product Managers & Product Marketing Managers ) and Sage’s stakeholder to innovate and define ERP solution (Sage X3), Payroll & HR solution (Sage HRM), Financial solution (FRP 1000 and Sage XRT). Leading the development and execution of go-to-market plans for mid-sized and enterprise business solutions, as well as partnerships. Spokesperson in solution with customers, opinion leaders, analysts and press.

Leading Sage’s global ERP product strategy for mid-sized and enterprise market, I work with my team (~5 Product Managers and Product Marketing Managers ) and Sage’s stakeholder to define ERP solution (Sage X3) that Sage will develop aligned with our strategy. I am also responsible for leading the development and execution of go-to-market plans for mid-sized and enterprise business solutions, as well as partnerships. Spokesperson and an expert in solution with customers, opinion leaders, analysts and press

I held a variety of marketing positions before becoming Sr. Industry Principle (Product & Business Development). I was a member of the EMEA Manufacturing Industries Business Group. EMEA Manufacturing Industries Market analysis, Go-To-Market, pipeline program, sales support, business development, marketing program.... roll out global marketing initiatives for EMEA countries