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Bernd Meyer

Angestellt, Chief Marketing Officer (CMO), ottonova AG

München, Deutschland

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Skills

Digitale Transformation

Online Marketing

Vertrieb

Marketing and eCommerce Strategy

Performance Marketing

Change Management

Content marketing

Social Media

SEA & SEO Marketing

programmatic advertising & ad buying

BI & Data Mining

Omni-channel Retailing

Retail management

Brand Management

Campaign Management

Google Analytics

Public Relations

on- and offline Media Buying and Planning

Lifestyle & luxury products

Fashion Marketing

Agile Marketing

Business process reengineering

social commerce strategy

Store Operations and Production

Visual Merchandising

Customer Insight and Loyalty Management

Store Management

Architectural Design and Store Planning

Market Research

strategisch

Programmatic

Management

Customer-Relationship-Management

Social Media Marketing

Mobile Commerce

Projektmanagement

Insurance

Health insurance

Retail

Timeline

Professional experience for Bernd Meyer

Current 2 years and 6 months, since 2019

Chief Marketing Officer (CMO)
ottonova AG

Digital Marketing & eCommerce Strategy Expert
2017 - 2019
Geschäftsleitung I Executive Vice President Marketing & Creation
HSE24 - Home Shopping Europe GmbH
2014 - 2017
Director of Marketing & eCommerce
eurotrade Flughafen München Handels-GmbH
2000 - 2014
Bereichsleitung Marketing und eCommerce
K&L Ruppert Stiftung & Co. Handels-KG
Multichannel Management, Strategisches & operatives Marketing, eCommerce, offline & online Marketing, SEA, SEO, Retargeting, Affiliate, Social Media, Brand Management, CRM (Kundenkarte), Data Mining, PR
1996 - 2000

Strategischer Einkauf/Werbung
Peek & Cloppenburg KG Düsseldorf
1990 - 1996

Assistent der Einkaufsleitung
Peek & Cloppenburg KG Düsseldorf

Educational background for Bernd Meyer

Wirtschaftswissenschaft
Ruhr Universität Bochum
Marketing, Finanzierung

Languages

German
-
English
-

Group memberships

Commerce Heroes

27509 members

21940 posts | 12328 comments

Umsatzhacker

2918 members

762 posts | 289 comments

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Bernd Meyer

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Skills

Timeline

Professional experience for Bernd Meyer

Chief Marketing Officer (CMO)

Geschäftsleitung I Executive Vice President Marketing & Creation

Director of Marketing & eCommerce

Bereichsleitung Marketing und eCommerce

Strategischer Einkauf/Werbung

Assistent der Einkaufsleitung

Educational background for Bernd Meyer

Wirtschaftswissenschaft

Languages

German

English

Group memberships

Commerce Heroes

Umsatzhacker

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