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Bernd Meyer

Angestellt, Chief Marketing Officer (CMO), ottonova AG

München, Deutschland

Skills

Digitale Transformation
Online Marketing
Vertrieb
Marketing and eCommerce Strategy
Performance Marketing
Change Management
Content marketing
Social Media
SEA & SEO Marketing
programmatic advertising & ad buying
BI & Data Mining
Omni-channel Retailing
Retail management
Brand Management
Campaign Management
Google Analytics
Public Relations
on- and offline Media Buying and Planning
Lifestyle & luxury products
Fashion Marketing
Agile Marketing
Business process reengineering
social commerce strategy
Store Operations and Production
Visual Merchandising
Customer Insight and Loyalty Management
Store Management
Architectural Design and Store Planning
Market Research
strategisch
Programmatic
Management
Customer-Relationship-Management
Social Media Marketing
Mobile Commerce
Projektmanagement
Insurance
Health insurance
Retail

Timeline

Professional experience for Bernd Meyer

  • Current 2 years and 6 months, since 2019

    Chief Marketing Officer (CMO)

    ottonova AG

    Digital Marketing & eCommerce Strategy Expert

  • 2017 - 2019

    Geschäftsleitung I Executive Vice President Marketing & Creation

    HSE24 - Home Shopping Europe GmbH

  • 2014 - 2017

    Director of Marketing & eCommerce

    eurotrade Flughafen München Handels-GmbH

  • 2000 - 2014

    Bereichsleitung Marketing und eCommerce

    K&L Ruppert Stiftung & Co. Handels-KG

    Multichannel Management, Strategisches & operatives Marketing, eCommerce, offline & online Marketing, SEA, SEO, Retargeting, Affiliate, Social Media, Brand Management, CRM (Kundenkarte), Data Mining, PR

  • 1996 - 2000

    Strategischer Einkauf/Werbung

    Peek & Cloppenburg KG Düsseldorf

  • 1990 - 1996

    Assistent der Einkaufsleitung

    Peek & Cloppenburg KG Düsseldorf

Educational background for Bernd Meyer

  • Wirtschaftswissenschaft

    Ruhr Universität Bochum

    Marketing, Finanzierung

Languages

  • German

    -

  • English

    -

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