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Britta Lenze

Employee, Marketing Manager, IRI Information Resources GmbH

Düsseldorf, Germany

Skills

Internationales Marketing
360° Marketing
Digital Marketing
Strategisches Marketing
Operatives Projektmanagement
Brand Management
Business Development
Marketing Communications
Content Marketing
Online Marketing
Social Media Marketing
Event Marketing
Personalführung
Public Relations
Öffentlichkeitsarbeit
Unternehmenskommunikation
Employer Branding
FMCG
Konsumgüter-Marketing
Retail
SEO
B2B
Engagement
Organisation
Konzeption
Kreativität
Marketingstrategie

Timeline

Professional experience for Britta Lenze

  • Current , since Aug 2015

    Marketing Manager

    IRI Information Resources GmbH

    o Planning, development and implementation of marketing strategies, marketing communications and public relations activities, both external and internal, in Germany and worldwide in cooperation with the international marketing team o Website contents and updating including SEO o Social Media Marketing and Monitoring o Leading teams and projects on local and international level such as reports, white papers, special events, conferences, meetings, fairs

  • 2000 - 2015

    Redakteurin (Online / Print / PR)

    Westfälischer / Soester Anzeiger

    Online, Schlussredaktion, Tageszeitung, Magazin, Marketing

Educational background for Britta Lenze

  • Psychologie

    FernUniversität Hagen

  • Wirtschaftswissenschaft

    FernUniversität Hagen

  • Medienwirtschaft und Journalismus

    Journalisten-Zentrum Haus Busch, Hagen

  • Volontariat

    Westfälischer / Soester Anzeiger

  • Crossmedia Marketing

    DTP Akademie Düsseldorf

  • Germanistik

    Westfälische Wilhelms-Universität Münster

Languages

  • German

    First language

  • English

    Fluent

  • Italian

    Basic

  • Spanish

    -

Interests

Kochen Familie Freunde Golf Tennis Musik Singen im Chor

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