Burcu Akgöz

Angestellt, Product Marketing Manager, ZF Group
Wroclaw, Poland

Fähigkeiten und Kenntnisse

Go-to-market strategy
Product Road Map
Product Lifecycle Management
B2B Marketing
Product Marketing
Go-to-Market
B2B-Marketing
Pricing strategy
Portfolio Management
Sales enablement
Profitabilityanalysis
Analytical skills
International experience
Intercultural competence
Creativity
Strategic mindset

Werdegang

Berufserfahrung von Burcu Akgöz

  • Current 2 years and 9 months, since Sep 2023

    Product Marketing Manager

    ZF Group

    •Owned full P&L for a global product portfolio, shaping pricing, Go to Market (GTM), and portfolio strategies. •Driven cross-functional initiatives with Sales, R&D, Operations, and Finance to deliver growth outcomes. •Delivered major profit gains through pricing playbooks, portfolio optimization, and OEM contract strategies.

  • 1 year, Oct 2022 - Sep 2023

    Marketing Business Analyst

    ZF Group

    •Conducted market analysis to define positioning and profitability inputs. •Established product group level price rules.

  • 1 year and 2 months, Sep 2021 - Oct 2022

    Finance Assistant

    ZF Group

    •Processed AP/AR, reconciled bank & subledger, posted month-end journal entries; supported audits. •Streamlined invoice to ERP workflow through automation, freeing ~30% team capacity for analysis.

  • 3 months, Jul 2021 - Sep 2021

    Marketing Intern

    Mercedes-Benz Group

    •Benchmarked competitor social media playbooks and supported content analytics.

  • 2 months, Jun 2021 - Jul 2021

    Marketing Intern

    Dor Insight

    •Mapped customer journeys and conducted competitor research to improve acquisition strategy.

Ausbildung von Burcu Akgöz

  • 6 months, Sep 2019 - Feb 2020

    International Business

    Pforzheim University

    •Erasmus+ Exchange semester.

  • Current 7 years and 9 months, since Sep 2018

    Business Administration

    Istanbul University

    •Academic Honors: Summa Cum Laude (GPA: 3.7/4.0) and Beta Gamma Sigma Member (International Business Honor Society recognizing the top 10% of graduates globally).

Sprachen

  • Turkish

    C2 (Verhandlungssicher / Muttersprachlich)

  • English

    C1 (Fließend)

  • German

    B1-B2 (Gute Kenntnisse)

  • Polish

    A1-A2 (Grundkenntnisse)

XING – Das Jobs-Netzwerk

  • Über eine Million Jobs

    Entdecke mit XING genau den Job, der wirklich zu Dir passt.

  • Persönliche Job-Angebote

    Lass Dich finden von Arbeitgebern und über 20.000 Recruiter·innen.

  • 21 Mio. Mitglieder

    Knüpf neue Kontakte und erhalte Impulse für ein besseres Job-Leben.

  • Kostenlos profitieren

    Schon als Basis-Mitglied kannst Du Deine Job-Suche deutlich optimieren.

21 Mio. XING Mitglieder, von A bis Z