Carlos Campos

Master in Business Administration / MBA with International modules in: Kellogg School of Management (USA), SDA Bocconi (Italy), CEIBS (China) & Indian Institute of Management at Bangalore (India)

- Development of major business cases focused in additions to the local product portfolio - Redesign & co-lead of the annual budget planning process for all the OPU's business units - Design & implementation of an structured Pricing Management Strategy - Development & execution of the annual Market Research plan - Lead on the planning stage of a new sales team - Lead of several local planning processes, such as: Launch readiness, Forecasting, Targeting, etc.

- Enhancement of the Corp. HR Analysis platform via the development of dashboards for the workforce - Roll out of a renewed awareness campaign of Diversity & Inclusion in the workplace

- Co-development of major business cases focused on the pharmaceutical generics segment - Design & execution of a product portfolio screening process - Coordination of the launch readiness activities - Development of a sales forecasting model for improving the rolling forecast accuracy

- Lead in the development of three sector studies for the aquaculture and fishing industry in Mexico - Development of project proposals for private and governmental customers - Support on several research activities, such as: field surveys, interviews, literature reviews, etc.