Carlose Lopez
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Carlose Lopez
- Current 14 years and 1 month, since May 2012
Digital Manager
QS Group
- 5 months, Sep 2011 - Jan 2012
Senior Digital Consultant
Prisa Group
Consulting on digital transformation and change management of business, organisation, process and digital marketing
- 1 year and 3 months, Nov 2009 - Jan 2011
Online Business Manager
Zed Group
- Defined market opportunities, product, marketing, communication strategy and roadmap of citaxcita.es (dating website) - Project Leader of diarionegocio.es developing and implementing a digital transformation strategy (news portal and social media) - Worked at the Social Games Division on business plan and communication strategy for 3 social games for facebook
- 7 months, Nov 2008 - May 2009
Marketing Project Manager
Tullo Marshall Warren
- Project managed a full digital programme (CRM, web portal, online community, emails, content strategy, social media, SEO, accessibility and usability) with the Royal Air Force aimed to encourage interest and build relationships with 13 and 18 year olds - Responsible of planning, scoping, budgeting, reporting, risks management and coordination of five external agencies and internal teams
- 1 year and 9 months, Feb 2007 - Oct 2008
eBusiness Project Manager
MediaOne
- Managed ecommerce (B2C & B2B), digital marketing, online strategy, intranets, extranets, online apps, SEO/SEM, content marketing and usability projects from conception, planning to delivery and beyond - Responsible of internal change management, implementing Agile & Prototyping to meet agency and client objectives - Worked closely with clients to establish their business requirements and providing them with expert advice, delivering online solutions, identifying their optimal internet strategy
- 3 years and 5 months, Mar 2002 - Jul 2005
Software Product Manager
Cravitel
- Developed business & marketing plans to attract financial backup from investors - Planned, designed & developed the Cravitel marketing and sales strategy - Identified the entry strategy into Spanish market analysing trends & opportunities for our products and services - Developed pricing structures, payment options, user & technical product documentation - Had responsibility for product roadmap outlining product development, schedules & commitments - Responsible for the introduction of a Renting Programme
- 1 year and 8 months, Apr 2000 - Nov 2001
Account Executive
Solution System
Account management of existing and new clients. Responsible for online content creation, email and newsletters campaigns.
Ausbildung von Carlose Lopez
- 11 months, Sep 2010 - Jul 2011
MBA
IE Business School
Digital marketing and ecommerce
- 7 months, Sep 2004 - Mar 2005
Marketing
Universitat Pompeu Fabra
- 5 years and 2 months, Jan 1996 - Feb 2001
Economics & Environmental Economics
Fundacion Universitaria de Popayan
Sprachen
English
C1 (Fließend)
Spanish
C2 (Verhandlungssicher / Muttersprachlich)
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