Caroline Miranda

Angestellt, UX Strategist - UX Researcher, Ford Motor Company in Brazil
Salvador da Bahia, Brasilien

Fähigkeiten und Kenntnisse

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Premiere
Sketch
Axure
InVision
HTML5
CSS
UX Design
UX
UX/UI Design
JavaScript
Mobile Development
Usability Research
Usability Testing
Design Thinking
Graphic design
Wireframe
Prototyping
Human-Machine Interface (HMI)

Werdegang

Berufserfahrung von Caroline Miranda

  • Bis heute 5 Jahre und 9 Monate, seit Nov. 2019

    UX Strategist - UX Researcher

    Ford Motor Company in Brazil

    - Moderating usability tests of phisical and digital products. - Responsible for applying workshops on UX and UX Resarch internally, in order to contribute to the change of mindset of the company. - Designing journeys, wireframes and screens of applications’ prototypes. - Reviewing screens in the vehicle’s HMI area.

  • 8 Monate, März 2019 - Okt. 2019

    Product Designer

    Kyvo Design-Driven Innovation

    - Consulting organizations in their iniciatives and strategies of innovation through the process of design. - Conducting in-depth research (semi-structured interviews, contextual inquiry, user observations, focus and unfocous group), - Moderation of usability tests, facilitation of workshops on Design Thinking and UX Design, heuristic evaluation, prototyping of services and digital products with several tools and interfaces (UX/UI).

  • 1 Jahr und 10 Monate, Juni 2017 - März 2019

    Digital Manager

    Teatro Castro Alves

    - Managing designs and multimedia in the Theatre’s cultural complex, leading a team and creating the Theatre’s visual communication: printed, digital and web. Focused on graphic and multimedia design, I maily used Adobe Illustrator, Photoshop, In Design, After Effects and Premiere.

  • 2 Jahre und 8 Monate, Juli 2013 - Feb. 2016

    Researcher and Communication Analyst

    Universidade Federal da Bahia

    - Researching, as a master student, about creative industries and digital usic; producing and assisting academic events and seminars related to the monitory center and designing all the visual communication materials: printed, digital and web. Focused on graphic and web design. - I maily used Adobe Illustrator, Photoshop, InDesign (for graphics) and a Wordpress to customize the websites of OBEC, IHAC and the hot site of the second International meeting of creative economy.

  • 2 Jahre und 8 Monate, Juli 2013 - Feb. 2016

    Communication Manager

    CIPÓ Comunicação Interativa - NGO

    - Managing Institutional Communications while colaborating with partners and sponsors as AB InBev, Unicef, Telefónica, Petrobras, and the Federal Government of Brazil. - Responsible of web content, social media content, marketing, press releases and all the communication area. To do the graphic design part, I maily used Adobe Illustrator, Photoshop and InDesign.

  • 4 Monate, März 2013 - Juni 2013

    Marketing Designer

    Fundación Sumando Voluntades - NGO

    Volunteer Services for an NGO in Argentina. Producing a new branding of organization and developing the marketing strategies for the lauching of the NGO's Social Cafeteria.

  • 1 Jahr und 3 Monate, Okt. 2010 - Dez. 2011

    Marketing Assistant

    Performance Audit and Consulting

    Assisting the marketing and visual communications. Responsible for the modernization of the communication channels, implementation of pioneering actions of digital marketing and insertion of the company in social medias. Producing corporate events and visual communications

  • 2 Jahre, Aug. 2008 - Juli 2010

    Art Director Intern

    DIGAÍ Comunicação

    Producing and designing marketing communication materials, including posters, table tends, advertisements, brochures, and displays, with a special emphasis on the promotion of products from companies as AB InBev, LG, Bradesco and others.

Ausbildung von Caroline Miranda

  • 3 Jahre und 9 Monate, Dez. 2011 - Aug. 2015

    Communication design

    Universdiade Federal da Bahia

    BA in Communication (Publicity & Marketing)

Sprachen

  • Portugiesisch

    Muttersprache

  • Englisch

    Fließend

  • Spanisch

    Fließend

  • Deutsch

    Grundlagen

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