Catalina Naranjo

• Design, manage, and present Insights & Analytics projects that identify trends and root cause analysis for a portfolio of client partners • Support streamlining data collection and data reporting to serve the Insights needs of 24-7Intouch and its clients • Design and develop metrics, reports, and analyses to drive key business decisions • Develop solutions, strategies and action plans to improve business performance and client success • Responsible for data mining and hypothesis generation

• Design experiments and build models with different data sources for supporting decision-making processes through predictive and prescriptive analytics. • Extract, clean, and transform data using Python and R. • Create dashboards and data visualizations using Tableau, QuickSight, Watson Studio and Data Studio. • Define entities, attributes and design data models. • Lead and participate in projects that require advanced data and business analytics skills.

• Performed as Fixed Income Product Owner in scrum teams, defining the functional scope, priority and MVP for the trading platform • Programmed algorithms in R for measuring Market-Makers performance in real-time, allowing the company to perform data analytics with this information. • Led the business analysis team (5-8 people by project) in charge of product acceptance. • Defined functional priorities through data analysis in orders, trades, bid-offer spreads, among many other variables.

• Generated statistical models in R analyzing the Fixed Income market and providing insights to the top management about trading trends for decision-making processes. • Performed as Product Leader, structuring trading products for fixed income, which allowed the company to offer a cutting-edge new trading platform to its clients. • Automated multiple manual analytic tasks with R, allowing to get a quick and complete overview of the market.

• Performed as Functional Lead in the implementation of the Options market in Colombia. • Gathered raw functional requirements for trading products and turned them into insightful information for the development team in multiple software development projects. • Served as a Capital Markets reference in the IT department for decision-making processes in the development team.