Christina Röseler

I have 3+ years of experience in management consulting specialising in non-aeronautical commercial revenue analysis and enhancement in airports. I have worked across 10 countries whilst demonstrating a structured approach to bespoke problem solving alongside good client engagement and interpersonal skills Specialties: project management, financial analysis, innovative retail concepts, demand modelling, primary consumer research and market analysis

Pragma is the leading consultancy specialising in retail and consumer markets. We uniquely combine insight and analysis with commercial expertise. Our key strength lies in understanding how consumers behave and what motivates them to buy. We’re renowned for turning insights into pragmatic recommendations which lead to rapidly improved business models. We are focused on creating tangible and measurable differences for our clients which deliver sales and profit growth.

Digital marketing analyst, responsible for remarketing email channel. Assisted in compiling the annual channel strategy, assessing opportunities by using forecasting techniques to allocate resources most effectively. Worked closely with the IT and Development team to improve in-house CRM, targeting and reporting.

Core modules including: Accounting, Business Economics, International Marketing, Strategic Management, Finance, Innovation Management, Human Resources, Project Management

Core modules including: Quantitative Methods and Applications, International Tourism Management, Policy and Planning, Managing Sustainable Tourism, Marketing Acquiring in-depth insight into the travel and tourism sector, including a wide range of related business and social science debates