Mag. Cornelia Wiltschko

National Key Account Management - Austrian Sales Department at Red Bull GmbH Dates EmployedMar 2017 – Present Employment Duration1 yr 8 mos LocationFuschl am See, Austria - Key Account management and development for Retail, Drug, Discount accounts - Full ownership of budget and profitability - Launch and development of Red Bull product range at most relevant online retailers and market places

- Category Management - POS Visibility Tool Development - Shopper/Market Insights Analysis - System Gastronomy Strategy Development - E-Commerce Management for Online Grocery Shops - Field Sales Insights-Tool Development

- Development and implementation of a review process (Task Force) for entire Field Sales org (Strategy, Store segmentation, Resource planning, Team selection, Training & Tools) & follow up on actions - Development of a Sales Training for Sales Reps increasing successful selling in every store (Steps of a call concept incl. Sales Pitch and Objection Handling) - Concept & Tool development on Store Segmentation, resource and frequency planning to efficiently cover most important stores