Cris Bertella

Evaluation of artwork submitted by illustrators to be displayed and sold online. Considering criteria such as: metadata, title, resolution, design composition, trademark, intellectual property, legal clearing, among others.

Coordinating animation projects for advertising clients, from briefing to delivery, acting as an intermediary between studio and advertising agency; centralizing all the information and monitoring work progress of each project; keeping track of work status, cronogram and client approval.

Work in photo and illustration production costs, briefings and scheduling. Involved in projects with clients such as Honda, TNT (Grupo Petrópolis), Peugeot and Bradesco.

Work in the production of offline and online campaigns, providing solutions regarding photo and illustration costs, searching for talents and references, involved in model casting, location scouts, briefings and scheduling. Follow up of work status, from briefing to delivery of the project. Clients including: Nestlé, Nivea, Sky TV, Kraft Foods, Mondelez, among others.

Coordinating campaigns for e-commerce Netshoes.com. Managing schedule, budgets, image standards and approval. Involvement in purchasing and clearance of stock image and selection and hiring talent such as photographers and models. Additionally, overseeing campaign productions for other clients such as Unilever, Motorola, TRESemmé and others.

Coordinating illustration and animation projects, intermediary between studio and clients; follow up of projects production; keeping track of work status, cronogram and client approval.

Managing stock image purchase, talent hiring, costs, schedules - of which the largest case has been the worldwide visual identity redevelopment of Unilever's Sun Silk product line. Other in the client list are Nestlé, Ford, Walmart, Unilever, Bayer, and others.

Assistance in illustration and photo productions; style and reference research; stock image negotiations; photo studio coordination. Clients: Volkswagen, Ambev, Carrefour, Havaianas, Boticário, among others.

Industrial Design - Graphic Design