Crystal Nolen

Redesigned acclaimedwebdevelopment.com using W3C web standards compliant XHTML 1.0 strict and CSS 2.1. Created blog for acclaimedwebdevelopment.com using WordPress. Provides search engine optimization (SEO), search engine marketing (SEM)/pay-per-click (PPC) campaigns, social media marketing, and email marketing services for acclaimedwebdevlopment.com and for clients. Developed richmondboxerrescue.org using Joomla content management system.

Assisted in the migration of the legacy intranet to new Documentum content management system. Recreated Intranet sites within the content management system. Performed quality assurance testing and error reporting on Documentum content management system.

Created graphics to enhance the commissaries.com website. Posted weekly news releases and columns to the website and updated intranet content as needed. Reviewed changes to the website and Intranet and advised manager on usability standards. Performed Quality Assurance (QA) testing of new intranet design and content.

Posted emerging news items and announcements to the intranet homepages for all business channels. Performed daily maintenance of Intranet sites and updated flash banners. Provided technical support on Dreamweaver and the new content management web publishing system. Monitored adherence to the Intranet styles and standards. Recreated Intranet sites within the new content management system. Performed Quality Assurance (QA) testing of content management system.

Managed sites designed by other developers, server reseller accounts, hosting, and DNS for all websites. Maintained over 120 websites. Customized Miva Merchant for e-commerce customers. Managed the migration of over 100 websites from a shared server account to a dedicated server.

Managed and optimized search engine marketing/pay-per-click campaigns in Google, Yahoo, and Microsoft Ad Center. Passed the tests to become a Google Certified Professional and a Yahoo! Search Marketing Ambassador. Redesigned websites and landing pages to resolve usability issues and maximize user conversions. Used Google Analytics to measure conversions and ROI (return on investment).

Managed large, retail, classic ASP website with approximately 3,500 products and all IT vendors and projects. Redesigned e-commerce website as it appeared in April 2007 and updated flash banners weekly. Merchandized the website for maximum sales throughout the year. Designed and developed email newsletters and managed email marketing program. Used search engine optimization (seo) and pay-per-click (ppc) campaigns to increase traffic to the site.

Designed and re-designed websites for large Virginia corporations. Wrote HTML and CSS to turn photoshop files into websites. Integrated websites with PHP shopping carts. Redesigned and maintained the VECTEC website as it appeared in June 2005.

Consulted with large Virginia corporations on how to improve their sites. Designed sites for Whitley's Peanut, Hampton Roads Small Business Development Center, Northampton County, VA, Retail Merchants Association of Tidewater and many others. Redesigned and maintained the VECTEC website as it appeared in June 2005. Taught HTML, CSS and Internet Design classes.

Created layouts and graphics for websites & maintained over 100 business websites. Supervised and trained part-time entry-level web and graphic designers. Optimized clients’ website using search engine optimization (SEO) techniques.

Answered distance education questions through student help line and taught training classes on WebCT. Built and updated websites for CNU departments including: CNU Online, English Department, The Office of Career and Counseling Services, and The Office of Sponsored Programs.